The Australian Institute of Packaging (AIP) has announced the finalists in the 2022 Australasian Packaging, Innovation and Design (PIDA) awards and Result Group couldn’t be more excited (and proud!) to see the Australian Table Grape Association (ATGA) pilot being nominated as a finalist in the ‘Outside of the Box Design‘ award.
The Outside of the Box Design of the Year Award has been established for miscellaneous packs and materials that are not included in any other category. It is designed to recognise the addition of content to a pack which creates a unique or innovative appearance, function or communication.
The Australian Table Grape Association (ATGA) has taken steps to address the need for greater transparency throughout supply chains and the industry itself. Working together with Australian-based Result Group and its traceability partner EVRYTHNG, a Digimarc company, ATGA has embarked on a new traceability system, funded by Agriculture Victoria.
Technology provider and traceability company Result Group applies unique serialised GS1 Digital Link-enabled QR code labels to export table grapes, allowing the automated collection of data from farm and supply chain. This can then be shared with consumers to authenticate the food’s precise origin and engage with the brand through an open platform smartphone scan. No special apps are necessary, and both business customers and end consumers can gather the data required without the need for any change to devices, either smartphone or industrial scanner.
The Active Digital Identity™ embedded in the QR code labels ensures each one is unique and traceable — an important innovation in combating all manner of food fraud. The labels carry critical international traceability data, based on GS1 current standards, covering consumer pack units, cases and pallet codes, as well as time and temperature logging, which are captured through the EVRYTHNG Product Cloud® database.
There is no doubt that the use of this technology stands to revolutionise the agriculture industry as a whole — giving consumers the data they demand, providing clear insights across the supply chain and giving the industry and brand owners the tools to enhance business operations, all of which will deliver far reaching benefits.
The PIDA Awards are also the exclusive feeder program for Australia and New Zealand for the prestigious WorldStar Packaging Awards run by the World Packaging Organisation. All 2022 PIDA winners will be automatically eligible for entry into the 2023 WorldStar Packaging Awards competition.
Contact us or enquire here for more information on the table grapes traceability project.